Marketing

Mintel provides market research reports which identify key demographics and target markets and analyze market drivers, trends, consumer attitudes, and purchasing habits.

Statistical database containing statistics on many topics from advertising & trade to sports and recreation. Also contains market research, country reports, and business research.

Business database that collects peer-reviewed journal articles, industry reports, company profiles, trade journals, magazines, and regional business publications. Also includes access to the Wall Street Journal and Harvard Business Review.  

Business database that collects peer-reviewed journal articles, industry reports, company profiles, trade journals, magazines, and regional business publications. Also includes access to the Wall Street Journal.

News database of hundreds of national publications.